Insured Services

Insured Services

From GAP insurance and breakdown recovery, to cosmetic and alloy cover, our insurance services help customers save money and stay protected. Our partners benefit from joined-up products that extend revenue and build customer engagement.

Insurance Services

Intelligent Motoring operate with a range of underwriters and specialists to provide white label and MotorEasy branded insurance solutions including:

  • GAP Insurance
  • Cosmetic Insurance
  • Alloy Wheel Insurance
  • Tyre Insurance
  • Battery Insurance
  • Insured Breakdown Recovery

We also provide flexible product bundles that package different products together, helping to drive additional customer value alongside the assurance that their vehicles are properly covered on every front.

Market Leading Value and Cover

Whether you take a MotorEasy branded Insured product, or a white label partner branded product, they all start from the same starting position – a focus on delivering fair value and optimum levels of cover.

Our ability to serve this promise is facilitated by our involvement across the full customer journey, from initial purchase and information discovery, through to claims and damage resolution, through to policy-end and repeat purchase.

It’s a self-fulfilling cycle in which customer value is added at every stage, including:

  • Fast, efficient claims handling aiming for same-day decisions
  • Nationwide access to workshops through our network of 10,000 SMR specialists
  • 25-year’s experience resolving claims and third party management
  • A digital garage to store documents and make a claim 24/7

Unlike many other providers, we don’t pass the problem to another provider, we find ways to help and assist our customers and partners at every stage. It’s a model that is inherent to our lifecycle solutions; if we can keep a customer satisfied through an insured claim, we’re more likely to secure their buy-in on our SMR solutions. We’re more likely to win their repeat purchase.

Fair value products

By providing a joined-up set of solutions, we’re able to keep our prices keen. Our aim: to offer high value products on margins that combine to claim a greater overall share of the supply. This is a model that engenders customer trust and repeat loyalty.

Partner Solutions

Our insured solutions can be offered for resale via partners, either introducing a MotorEasy branded product, for example GAP insurance, or by offering a white label solution.

Either way, we provide flexible options on commissions or margin settings as well as opportunities to earn follow-on business through other products, for example receiving an additional bounty payment from an Alloy Wheel Insurance customer who goes on to purchase a warranty or a service plan.

We can also take care of all FCA related obligations, appointing a partner as an Introducer Appointed Representative (IAR) depending on their existing accredited status.

For further information on how you can become an IM partner and generate further income and customer service through our insured products, read the case study section or contact us at

“Our ability to serve customers efficiently and effectively through the claims process is one reason why 75% of our GAP policies renew within 3-days of end of their term.   ”

– Ben Cashley, Sales Manager